Monster Cable: Beats by Dr. Dre
Type: Consumer Electronics
1st place interactive display - 2008 San Francisco POPAI Show.
Kosakura worked with Monster Cable, Interscope Records, Doctor Dre and their respective agencies to deliver a display design that spoke to the Beats image, style and brand. The design evolved through many meetings and concept reviews before consensus on the final design was made. The robust craftsmanship has stood the test of time in over 1000 retail locations.